HELLO Labs unveils distribution strategy for Killer Whales series

Dubai, United Arab Emirates, Jan. 16, 2024, Chainwire

HELLO Labs, a web3 entertainment company, has unveiled a distribution approach for its TV series, Killer Whales. This dual-pronged strategy combines the strengths of web3 and web2 platforms to reach a broader, more global audience.

Web3 premiere on HELLO TV

To kick off the distribution strategy, HELLO Labs will launch a web3 premiere on its newly introduced streaming platform, HELLO TV.

Beginning on Feb. 8, 2024, viewers can exclusively purchase episodes of Killer Whales using the HELLO token.

The series will run for five consecutive weeks, with a new episode premiering each week to build anticipation and excitement among the audience.

Web2 premiere  

After the exclusive web3 premiere, Killer Whales will reach a wider audience by appearing on mainstream streaming platforms starting March 14, 2024.

The exact platforms will be announced in waves leading up to the premiere.

HELLO Labs has partnered with industry leaders like CoinMarketCap, Hacken, and Casper Labs to amplify its marketing efforts.

This strategy allows us to reach specific consumer segments effectively, providing a personalized viewing experience for each viewer.

Dual-campaign approach

The web3 strategy will be carefully designed to engage tech-savvy viewers through a series of engaging campaigns and events featuring the show’s judges.

Partnerships with respected crypto publications will further establish Killer Whales’ position within the blockchain community.

In contrast, the mainstream web2 campaign will target a wider audience through traditional advertising channels.

HELLO Labs plans to display Killer Whales on billboards in major cities like Los Angeles, New York, and London.

This out-of-home (OOH) advertising will be complemented by targeted social media campaigns on platforms like TikTok, YouTube, and Instagram.

Season one of Killer Whales is available to pre-order now at www.tv.hello.one.

About HELLO Labs

HELLO Labs is a web3 entertainment company focused on creating innovative and captivating entertainment experiences. By embracing emerging technologies and pushing creative boundaries, HELLO Labs is constantly reshaping the entertainment landscape.

For more information: Official Website | Twitter

About Killer Whales

Killer Whales is web3’s version of popular TV shows like Shark Tank, Dragon’s Den, and The Voice. As web3 expands into the mainstream, Killer Whales is poised to introduce the next 500 million individuals to the blockchain realm. The show aims to captivate a broad audience through its emphasis on transparency, data-driven feedback, and easily comprehensible topics.

 For more information, users can follow Killer Whales on Twitter.

For media inquiries, please contact:

Sander Görtjes, CEO HELLO Labs

[email protected]

Note: This press release is for informational purposes only and does not constitute an offer or solicitation of an offer to buy or sell any securities.

Contact

CEO
Sander Gortjes
HELLO Labs Inc
[email protected]