Japanese energy giant pays CEO entirely in Bitcoin, sets industry first

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In a historic first for Japan, Remixpoint will pay its CEO entirely in Bitcoin, marking a bold shift as corporate crypto adoption accelerates globally.
Remixpoint just made history. The Tokyo energy company will pay CEO Takashi Tashiro’s entire salary in Bitcoin, and it’s the first time any Japanese public company has done this.
So, here’s how it works, Remixpoint calculates Tashiro’s salary in yen, then buys Bitcoin at market price and sends it to his crypto wallet. The company says this makes “shareholder-oriented management,” where the CEO shares the same financial risks as investors.
“My decision to receive all of my compensation in Bitcoin is a declaration that I’m in the same boat as our shareholders,” Tashiro said Tuesday. He took over as CEO in June and immediately pushed Bitcoin to the center of Remixpoint’s financial strategy.
Corporate Bitcoin hoarding hits new heights
Tashiro’s Bitcoin salary comes at a wild time. Corporate Bitcoin treasuries exploded over 370% year-over-year in 2025’s first half. Companies now hold 848,900 Bitcoin, and that’s 4% of all Bitcoin that exists.
Just in Q2 2025, public companies bought more than 130,000 Bitcoin, growing their holdings by 18%. They’re actually buying more than ETFs now, for the third quarter straight. Strategy (the company formerly known as MicroStrategy) leads the pack with 597,325 Bitcoin worth over $64 billion.
Remixpoint isn’t starting from zero either. The company already holds 1,051 BTC, 901 ETH, 13,900 SOL, 1.19 million XRP, and 2.8 million DOGE, worth about $115 million total. Their stock price moves with Bitcoin, so paying the CEO in crypto makes sense.
Tashiro brings some serious crypto credentials as well. Besides running Remixpoint, he’s part of management at BITPoint, a Japanese crypto exchange owned by SBI Group. The exchange has been heavily promoting Trump’s official memecoin.
Speaking of crypto innovation, industry watchers have noticed how assets have changed many sectors now. Sofia Rebuc recently compiled Insights by PokerStrategy covering the best Inclave login casinos for US players, showing how Bitcoin adoption spreads beyond corporate treasuries into consumer platforms.
Following the Bitcoin salary trailblazers
Remixpoint joins a small but growing club. NFL player Russell Okung started this trend in 2020, converting half his $13 million Panthers salary to Bitcoin. If he held onto those 237 Bitcoin, they’d be worth over $16 million today, not bad for a $6.5 million investment.
New York Mayor Eric Adams jumped on board in 2021, taking his first three paychecks in Bitcoin. He still brags about it to reporters, and why not? Bitcoin has more than doubled since then. UK mining company Argo Blockchain also paid CEO Peter Wall in Bitcoin that year.
But here’s what makes Remixpoint so different: Tashiro gets 100% of his salary in Bitcoin. No hedging, no half-measures. Japanese companies such as Metaplanet are racing to stack Bitcoin as the yen weakens. Metaplanet alone is set for 10,000 Bitcoin by year-end and already holds the most in Asia among public companies.
But the main reason why Japanese executives can’t just buy company stock like American CEOs is those strict securities laws that prevent it. Bitcoin compensation cleverly sidesteps these rules while still tying executive pay to company performance. With Bitcoin trading above $108k right now and over 50 new companies adding it to their treasuries just this year, Tashiro’s all-in bet looks less crazy by the day. As corporate Bitcoin adoption moves on, Remixpoint’s move might be remembered as the moment crypto compensation went mainstream in Japan.
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