Metaplanet’s Bitcoin treasury grows to $159M with latest 269 BTC purchase

Japanese investment firm Metaplanet has purchased an additional 269.43 Bitcoin as part of its ongoing Bitcoin treasury strategy.

In a public announcement made on Feb.17, Metaplanet revealed having acquired 269.43 Bitcoin (BTC) at an average price of $95,000 per Bitcoin, amounting to $25.6 million. This latest acquisition increases Metaplanet’s total Bitcoin holdings to 2,031.41 BTC, with an average purchase price of $78,000 per BTC, totaling $159 million.

Metaplanet has been using BTC Yield as a key performance indicator to measure the value of its Bitcoin holdings relative to its fully diluted shares. The company reported a BTC Yield of 15.3% for the first quarter of 2025, following a sharp rise of 309.8% in late 2024. 

Since mid-2024, when it had just 141 BTC, the firm has been accumulating Bitcoin more aggressively. That figure increased to more than 1,760 BTC by the end of the year, making Metaplanet one of the biggest institutional Bitcoin holders in Japan.

Metaplanet’s Bitcoin strategy echoes the approach of Strategy (formerly MicroStrategy), the U.S. firm that pioneered corporate Bitcoin accumulation. As of Feb. 17, Strategy boasts over $14.85 billion in unrealized profits from its BTC holdings. The firm’s unwavering conviction in the asset continues to inspire other institutional players.

However, in Q4 2024, Strategy reported a loss of $670.8 million, a sharp contrast to the $89.1 million profit it posted in the same quarter the previous year, according to the company’s latest earnings report, released on February 5. A key factor behind the losses was a $1.01 billion impairment charge on its Bitcoin holdings.

Despite these losses, Strategy is the largest corporate Bitcoin holder, betting on the asset’s long-term growth. Its approach has created a precedent for companies such as Metaplanet, which is using Bitcoin as a treasury asset despite Japan’s strict crypto regulations. According to recent reports, Metaplanet plans to increase its Bitcoin holdings to 10,000 in 2025.