Dentsu News

Dentsu has joined Japan’s Content Blockchain Initiative (JCBI), a consortium that aims to revolutionize the country’s media and content industry with distributed ledger technology (DLT), according to a Ledger Insights report on September 8, 2020. Dentsu Becomes a Member of…

Japanese advertising giant Dentsu has inked a partnership with Kadokawa Ascii research to leverage blockchain technology to make it easier for content creators to get their work recognized on popular social media platforms. This, according to a report by Nikkei,…