NYDIG Survey Shows That 46 Million Americans Hold Bitcoin

A survey conducted by bitcoin financial services firm New York Digital Investment Group (NYDIG), revealed that about 46 million Americans have invested in bitcoin. 

Americans are Interested in Bitcoin

According to Newsweek on Tuesday (May 11, 2021), the NYDIG survey sampled 1,050 U.S. customers who earned a minimum income wage of $50,000 annually. The pool had a margin of error of 3.1% and was carried out by SurveyMonkey back in March 2021. 

Based on the survey, the 46 million Americans who owned bitcoin constituted about 17 percent of the U.S. adult population. The result also revealed that 75 percent of those surveyed were eager to learn about Bitcoin life insurance and Bitcoin annuities. While about 53% said they had not bought any cryptocurrency, 55 percent said that would invest in crypto assets.

An excerpt from the Newsweek report reads:

“The survey found great interest in Bitcoin. About half the respondents said they want to receive some or all of their insurance benefits in Bitcoin, NYDIG’s survey found. Nearly 90% said they had some interest in insurance or annuity products that have at least some indirect link to Bitcoin.”

Bitcoin and other crypto assets have seen increased adoption from retail and institutional investors. While major companies like Tesla, Square, and Microstrategy have added BTC to their portfolios, the NYDIG survey showed that retail investors do not want to be left behind. 

The poll result further showed that 43% of the respondent saud they did not mind if their insurance company allocated less than 2 percent of their funds to bitcoin. While 42 percent said they might not have issues which such a decision, 15% of those surveyed were against the idea. 

NYDIG carried out a previous survey earlier in January 2021, with over 2,000 U.S. customers sampled. The survey which was about bitcoin and banking, showed that 80% of respondents would move their BTC to their banks if the financial institutions had a secure bitcoin storage. Also, 81 percent of those surveyed said that they would like to buy bitcoin through their banks if they offered such services. 

In May, the NYDIG partnered with Fidelity National Information Services (FIS) to enable U.S. banks to buy, sell, and hold bitcoin via their existing accounts in the coming months.