Trump Media to buy $2.5b Bitcoin, creating one of crypto’s largest corporate treasuries

Trump Media & Technology Group announced it will raise approximately $2.5 billion through a private placement to build one of the largest corporate Bitcoin treasuries to date. 

The company, which operates Truth Social, Truth+, and the fintech brand Truth.Fi, said the deal involves about $1.5 billion in common stock and $1 billion in convertible notes, priced at a 35% premium.

The funds will be used to acquire Bitcoin (BTC), adding the cryptocurrency to the company’s balance sheet alongside $759 million in cash and equivalents reported at the end of Q1 2025. The deal is expected to close by May 29.

‘Harassment and discrimination’ of Bitcoin 

CEO Devin Nunes said the move reflects the company’s belief in Bitcoin as a “financial freedom” asset and a strategic hedge against what he called “harassment and discrimination by financial institutions.” 

He added that the acquisition is a first step in turning Trump Media into a holding company focused on profit-generating “crown jewel” assets aligned with America First values.

Crypto.com and Anchorage Digital will provide custody services for the Bitcoin holdings. The company plans to integrate its Bitcoin strategy across its platforms, including for subscription payments and a potential utility token.

The financing round was led by Yorkville Securities and Clear Street, with BTIG and Cohen & Company serving as co-placement agents. Cantor Fitzgerald acted as financial advisor.

With this move, Trump Media joins a small group of public companies making large Bitcoin allocations, potentially aligning itself with firms like Strategy in using crypto as a treasury reserve.