Nike News

Nike has announced a partnership with video game maker EA Sports that will introduce exclusive virtual assets from Nike's web3 marketplace platform, .Swoosh, into upcoming EA Sports titles.

Basketball superstar LeBron James turns heads as he dons a pair of exclusive, NFT-inspired RTFKT x Nike Air Force 1 Genesis sneakers ahead of a high-stakes NBA game

Nike has formally released its first “native web3 sneaker”, through its NFT and Web3 arm, RTFKT.

Famous American fitness footwear and clothing brand Reebok has officially delivered two requisitions to sign its name into the Metaverse. The official application was filed with the United States Patent and Trademark Office (USPTO) on Friday, November 18th. After authorizing…

Nike has filed for new trademarks following the launch of its .Swoosh Web3 platform last week. Nike files new trademarks for .Swoosh Web3 platform Nike has filed for three new trademarks for .Swoosh, a new metaverse platform under Nike Virtual…

A new all-time high record has been set on the Polygon network, with unique addresses exceeding 190 million as of November 14. Polygon MATIC breaks all-time high record Polygon MATIC, an Ethereum token powering the Polygon network, has broken an…

Global sportswear brand Nike has announced its New Digital Community, a Blockchain-powered home for Nike virtual creations. SWOOSH will set the tone for Nike’s first digital collection launch in 2023. Nike launches SWOOSH American-based international sportswear giant Nike has unveiled a…

RTFKT has partnered with renowned luggage manufacturer Rimowa to launch an NFT collection and an NFC-linked physical suitcase.

Here's the latest on the Metaverse and NFT worlds this week.

NFTs have generated millions of dollars for companies like Nike, Dolce & Gabbana, Tiffany, Gucci, and Adidas. Non-fungible tokens (NFTs) are a fascinating new source of revenue for companies. Firms worldwide have incorporated NFTs as a significant component of their…

StockX has issued a terse response to Nike's claims that the secondhand marketplace was selling counterfeit Nike products.

New partnership will see ADA being accepted at over 1,200 major online retail brands including Nike, Amazon, Starbucks, and Airbnb. EMURGO Inks Partnership with Bidali In an announcement on August 25, EMURGO, a founding partner of the Cardano (ADA) protocol…

VeChain (VET), a blockchain project that’s focused on enhancing supply chain management and business processes, has been adopted by top Australian shoe manufacturers, Case Shiel and The Kickz Stand for authentication of the Nike Air Max 1 Cherry sneakers scheduled…

Plutus, a fintech company focused on crypto rewards and loyalty points recently partnered with Nike, a global sports footwear and fitness company, to offer crypto and cash-back rewards for online shoppers on the latter’s platform.  Crypto Rebate for Nike Merchandise…

Nike, one of the largest fitness and sport brands in the world, is embracing the shifting technological paradigm as they seek to make shoes named CryptoKicks that are digitized on a blockchain. The patent gives them the right to create…

On April 19, 2019, the United States Patent Trademark Office (USPTO) revealed that Nike had filed for a patent of the term “Cryptokicks,” a brand of cryptocurrency. The details of the patent indicate the launch of “a digital currency or…