Pump.fun to launch PUMP token via ICO on July 12 — what you need to know
Pump.fun, the Solana-based memecoin launchpad, is launching its official token, PUMP, through an initial coin offering on Saturday, July 12.
The official announcement was made on July 9 via Pump.fun’s official X account. The ICO will offer 15% of the total token supply, totaling 150 billion out of a 1 trillion maximum, to the public. An additional 18% has already been sold in a private sale to institutional buyers under the same terms.
Each PUMP token is priced at $0.004. With no lockups or vesting, tokens will be fully unlocked at launch. To participate, users must complete know-your-customer verification on Pump.fun’s official token site or through one of its partner exchanges, including Bybit, Kraken, Bitget, MEXC, KuCoin, and Gate.io.
The public sale will begin at 14:00 UTC on July 12 and end either when the allocation sells out or by 14:00 UTC on July 15. U.S. and U.K. residents are excluded from participating.
The token’s utility is still evolving, with possible features like fee rebates, buybacks, and creator incentives under consideration. Token distribution also includes 24% for community and ecosystem initiatives, 20% for the team, and 13% for existing investors.
The ICO arrives at a time of mixed momentum for Pump.fun. Although it generated over $720 million in fees since launching in January 2024, as per Dune Analytics data, revenue has been declining. Its market share has recently slipped below 60% as competitors like LetsBonk.fun gain ground. A recent version 2.0 update brought new tools like one-click trading and a “movers” feed, aiming to defend its lead.
The decision to hold a token sale has not come without criticism. Co-founder Alon previously called presales “scams,” a stance that some in the community now view as contradictory. Further controversy followed when Gate.io briefly listed PUMP for pre-market trading, then delisted it and refunded users, citing ongoing negotiations with Pump.fun.
Still, anticipation remains high. An airdrop is expected soon after launch, and tokens will become transferable 48–72 hours after the ICO concludes.
